Support our campaigns

Childhood should be a time when we're free to dream. Our campaigns can make sure abuse never gets in the way of that.

If we can see that children aren’t being protected in the best possible way, we do something about it. We take action. We make a change.

Over the past year, we’ve continued to change laws, attitudes and help parents across the UK keep their children safe.

These have been major achievements for us but there's more to be done. With your help, we can continue to do more to help keep children safe from abuse.


Join our network and fight for every childhood

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Keeping children safe

The Underwear Rule

A simple way that parents can help keep children safe from sexual abuse – without using scary words or even mentioning sex.
Find out about PANTS

Share Aware

Children are told it's good to share, but sharing too much online can be dangerous. Help your child stay safe on social networks, apps and games.
Be Share Aware

Why we need you to join the fight

How abuse changes childhood

Abuse can have a devastating effect on a child’s development, with effects lasting into adulthood and affecting society; we're here to prevent that abuse happening.
Find out how

Children's stories

Real life stories of children who've experienced abuse and other difficulties – and how we have helped them.
Read real life stories

Donate now

Every year, with your support, we help keep one million children safe from abuse and neglect – so they can look forward to a life of hope, and endless possibilities.

Donate today

What we stand for

We’re standing up for children, demanding that laws change and action is taken to better protect them.
Find out more