Join our campaigns

Our campaigns help keep children safe and make sure their voices are always heard by those in power.

Fighting for every childhood

If we can see that children aren’t being protected in the best possible way, we do something about it. We take action. We make a change.

We’ve changed the law. We’ve changed attitudes in society. And we’ve helped parents keep their children safe.

But we can’t do it alone. We need your help. Because together we can fight for every childhood.

Keeping children safe

Share Aware

Children are told it's good to share, but sharing too much online can be dangerous. Help your child stay safe on social networks, apps and games.
Be Share Aware

The Underwear Rule

A simple way that parents can help keep children safe from sexual abuse – without using scary words or even mentioning sex.
Find out about PANTS

What you've helped us achieve

Given children better protection in court

With your support, we’ve successfully called for the government to make improvements to protect children in the criminal justice system.

Read more about Order in Court

Made it illegal for an adult to send a sexual message to a child

Over 50,000 of our supporters signed our petition. This forced the government to make it always illegal for an adult to send a child a sexual message. 

Read more about Flaw in the Law

Called for the government to provide more early support to children

Providing early support services is more effective and less costly to the taxpayer. 

Read more about A Stitch in Time

Put child protection on the agenda for the election

Hundreds of our supporters told MPs why child protection must be a priority for the new government. 

Read more

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How abuse changes childhood

Abuse can have a devastating effect on a child’s development, with effects lasting into adulthood and affecting society; we're here to prevent that abuse happening.
Find out how

Children's stories

Real life stories of children who've experienced abuse and other difficulties – and how we have helped them.
Read real life stories

What we stand for

We’re standing up for children, demanding that laws change and action is taken to better protect them.
Find out more