ChildLine has partnered with Cartoon Network to help children take action against bullying, as National Anti Bullying Week 2014 launches
Today, the Cartoon Network lauches a national anti-bullying initiative in partnership with ChildLine.
As part of the campaign, British rapper Tinie Tempah is calling on children and young people across the UK to stand up against bullying, and teaming up with Cartoon Network to launch 'CN BUDDY NETWORK: BE A BUDDY NOT A BULLY'.
The new campaign kicks off National Anti-Bullying Week and aims to raise awareness and empower kids to take action against bullying.
Tinie Tempah appears in an on-air campaign on Cartoon Network which also includes an original series of animated shorts addressing the viewpoints of the child who bullies, the bullied and the observer. Kids affected by bullying – whether directly or indirectly – can immediately access advice, relevant tips and support tools online.