Helen Brookes offers advice to researchers who need to carry out interviews with service users
When we evaluate our services, we usually conduct in-depth interviews with a sample of service users. We do this in order to understand what’s working and identify any improvements that need to be made.
We aim to recruit a diverse sample of interviewees so we can get as wide a range of views as possible.
But getting service users to consent to taking part in an evaluation interview is only the first step along what can be a challenging road.
When I was recruiting new parents who had attended the NSPCC’s Baby Steps programme, for example, only about two thirds of those who initially agreed to take part made it to interview; the other third either couldn’t be contacted or pulled out at a later stage.
In this post, I’m offering 5 tips about how to successfully recruit service users for evaluation interviews, based on my own experience.