Cookie policy
Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.
We use the following types of cookies on the NSPCC website:
Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
Analytical or performance cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. (We may also share this information with third parties for this purpose).
You can find more information about the individual cookies we use and the purposes for which we use them in the table below.
ac, ccode, rcode, source – Donate journey
These codes form part of a web URL and are parameters that we use as part of the donation journey for the purpose of informing which activity income should be attributed to. These are not cookies or tracking technologies as defined by PECR and we can confirm that no personal information is captured and nothing is stored on a user device or gains access to information on a user’s device. These URL parameters expire after each browser session.
Cookie title |
Cookie name |
Purpose |
More information |
Join us | ASP.NET_SessionId |
This cookie is necessary for functionality of the forms on our website. The cookie contains a user's session ID and is held temporarily in memory. It will be deleted when the web browser is closed. User data is all anonymous. |
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Join us | earcussion |
To maintain session in a safe and secure fashion for our recruitment site. This is a session cookie that stores a ID only. It is used to prevent various session hijacking scenarios.
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Untitled | ASPSESS IONIDC QARRSDT |
This cookie is necessary for the fundraising registration and merchandise ordering on our website. The cookie temporarily records data previously entered and carries it through multiple pages until the form is complete. It will be deleted when the web browser is closed. User data is all anonymous. |
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Untitled |
ASPSESS IONIDCA QTCBRD |
This cookie is necessary for the newsletter subscription and fundraising registration on our website. The cookie temporarily records data previously entered and carries it through multiple pages until the form is complete. It will be deleted when the web browser is closed. User data is all anonymous. |
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Untitled | ASPXAUTH |
This cookie is necessary for the newsletter subscription and fundraising registration on our website.
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Shopify | _ab | Used in connection with access to admin. | Shopify privacy policy |
Shopify |
_secure_session_id |
Used in connection with navigation through a storefront. | Shopify privacy policy |
Shopify | cart | Used in connection with shopping cart. | Shopify privacy policy |
Shopify | cart_sig, cart_ts, checkout_token, Secret | Used in connection with checkout. | Shopify privacy policy |
Shopify | Secure_customer_sig, storefront_digest | Used in connection with customer login. | Shopify privacy policy |
Shopify | _shopify_u | Used to facilitate updating customer account information. | Shopify privacy policy |
Cookie title |
Cookie name |
Purpose |
More information |
Adalyser | AdalyserTracker, c5.adalyser.com | Tracks the pages you view across multiple visits to our site when making an online donation to the NSPCC. All user data is anonymous. |
For more information, please see Adalyser’s Privacy Policy https://www.adalyser.com/en/privacy This is a third party cookie (see below) |
Adestra | We use cookies in our emails which help us to understand a little bit about how you interact with our emails and are used to improve our future email communications. If you do not wish to accept cookies from any one of our emails, simply close the email before downloading any images or clicking on any links. You can also set your browser to restrict cookies or to reject them entirely. These settings will apply to all cookies whether included on websites or in emails. In some instances, depending on your email or browser settings, cookies in an email may be automatically accepted (for example, when you've added an email address to your address book or safe senders list). Please refer to your email browser or device instructions for more information on this. |
These are third party cookies that are set when you open our emails and is not set from our website, so not managed through our cookie management tool. https://uplandsoftware.com/privacy/ |
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Google Analytics |
__ga__utma__utmb__utmc__utmv__utmz |
We use this to understand how the site is being used in order to improve the user experience. User data is all anonymous. |
Google Analytics privacy policy http://www.google.com/intl/en/policies/privacy/ These are third party cookies (see below) |
Google Optimize | __gaexp |
We use this to record a person’s involvement in a website experiment e.g. an A/B test where half of our website users see one webpage, and the other half see an alternative version. This helps us test that the changes we make to our site are actually making it better. |
Google Analytics privacy policy http://www.google.com/intl/en/policies/privacy/ These are third party cookies (see below) |
Crazy Egg |
_ceg.s, _ceg.u, _ceir |
These cookies are placed by heat mapping software provided by Crazyegg. The reports produced help us to understand how visitors are engaging with our website All data is anonymous |
Crazy Egg privacy policy https://www.crazyegg.com/privacy These are third party cookies (see below) |
Scorecard Research | UID UIDR | ScorecardResearch conducts research by collecting internet web browsing data and then uses that data to help show how people use the Internet, what they like about it, and what they don't. User data is all anonymous. |
Read more about Scorecard research and their privacy policy https://www.scorecardresearch.com/privacy.aspx This is a third party cookie (see below) |
Shopify |
_tracking_consent |
Tracking preferences |
https://www.shopify.co.uk/legal/cookies These are third party cookie (see below) |
Shopify |
_landing_page, _orig_referrer |
Track landing pages |
https://www.shopify.co.uk/legal/cookies These are third party cookie (see below) |
Shopify |
_s, _shopify_fs, _shopify_s, _shopify_y, _y |
Shopify analytics |
https://www.shopify.co.uk/legal/cookies These are third party cookie (see below) |
Shopify |
_shopify_sa_p, _shopify_sa_t |
Shopify analytics relating to marketing & referrals |
https://www.shopify.co.uk/legal/cookies These are third party cookie (see below) |
Shopify | tracked_start_checkout | Shopify analytics relating to checkout. |
https://www.shopify.co.uk/legal/cookies These are third party cookie (see below) |
Cookie title |
Cookie name |
Purpose |
More information |
DoubleClick |
We use Google Doubleclick for conversion tracking purposes, to track the performance of our own AdWords and display advertising campaigns. If you visit certain pages on our website, Google and the NSPCC will be able to tell that your visit was a result of a click on one of these ads. |
You can view how Google uses cookies in advertising and you can manage the Google ads you see and opt out of Ads Personalisation through Google’s Ads Settings. You can find out more about their privacy policy and get tips and tools on privacy and safety. This is a third party cookie (see below) |
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Facebook Pixel Code |
Tracking pixel which matches users anonymously with their Facebook ID, enabling remarketing, analysis and reporting of NSPCC advertising campaigns |
For details on these cookies, please view the Facebook Cookie Policy provided at https://www.facebook.com/policies/cookies/ |
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Google AdServices |
We use Google Ads to display search results for our website when you search online for the topics or types of services we offer. We do this to create greater awareness of the NSPCC and our services. |
You can view how Google uses cookies in advertising and you can manage the Google ads you see and opt out of Ads Personalisation through Google’s Ads Settings. You can find out more about their privacy policy and get tips and tools on privacy and safety. This is a third party cookie (see below) |
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Twitter Pixel Code |
personalisation_id, conversion |
Tracking pixel which matches users anonymously with their Twitter ID, enabling remarketing, analysis and reporting of NSPCC advertising campaigns. |
https://help.twitter.com/en/rules-and-policies/twitter-cookies This is a third party cookie (see below) |
YouTube |
VISITOR_INF O1_LIVE |
We use a number of external web services on NSPCC websites, mostly to display content within our web pages. |
YouTube privacy policy http://www.google.com/intl/en/policies/privacy/ This is a third party cookie (see below) |
fbevents.js | Analytical cookies that track the traffic of the Site. All user data is anonymous. |
For details on these cookies, please view the Facebook Cookie Policy provided at https://www.facebook.com/policies/cookies/
This is a third party cookie (see below) |
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Teads | tt_viewer |
This tracking pixel is used to carry out and improve online campaigns - using the Teads network to enable remarketing, analysis and reporting of NSPCC advertising campaigns. |
Read more about the Teads privacy policy. |
Conversion tag |
The Pinterest tag allows us to track actions people take on our website after viewing our Promoted Pin. |
Read more about the Pinterest privacy policy. |
Please note that the following third parties may also use cookies and these named third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. These third party cookies are likely to be analytical cookies or performance cookies or targeting cookies.
We use the following third-party cookies:
- Adalyzer
- Adestra
- Crazy Egg
- Facebook Pixel
- Google – AdServices
- Google Analytics, including Google Optimize
- Google DoubleClick
- Scorecard Research
- Shopify
- Twitter Pixel
- YouTube
You can manage the use of non-Strictly Necessary cookies through our Cookie Management tool, including third party cookies. This tool enables you to provide consent for each of these categories of cookies to be set on your device or hard drive and withdraw your consent at any time. To provide your consent click on “This is okay”. To withhold your consent or change your preferences in the future click on “No customize” and select your preferences. The tool cannot be used for Adestra as these cookies are not set by the website. You should also visit the privacy notices of any third parties (including Adestra) in relation to the third parties cookies described above. Details for these privacy policies as shown in our Cookie Policy for further information.
Most internet browsers automatically accept cookies unless you change your browser settings. If you wish to restrict, block or delete the cookies which are set by any websites, you can generally do this through your browser settings. These settings are usually found in the 'options' or 'preferences' menu of your internet browser.
Please note however that if you set your internet browser preferences to block all cookies, you may not be able to access all or parts of our website.
Unless you have adjusted your internet browser settings to block cookies, NSPCC will set cookies.
To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit https://www.aboutcookies.org.uk/