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Your postcode shouldn't decide what help you get

Every new parent deserves mental health support if they're struggling - but right now the support you get depends on where you live. We have campaigned for a fair start for every family.

Up to 1 in 5 mums and 1 in 10 dads experience perinatal mental health problems.

In some places new parents get the help they need, in others – because of a lack of services, funding, training or staff - they can’t.

 At this difficult time, it’s crucial no parent or baby is left behind and the services they need are there to support them – wherever they live.

We called on governments across the UK to help parents by ensuring support is in place at every stage.

Every new parent who needs it deserves mental health support 


“The best word to describe it was numb. I had no feelings towards anything in particular. So, death was kinda like all I wanted. But there was still so much of me that loved them. And always would have, and always will, but I was just numb.”

Gary, Dad 

We called on the government to:

Without the option to see the same health professional regularly, it can take months or even years to realise anything’s wrong. We demanded more professionals are trained in spotting the signs of perinatal mental health problems, to support the parents in need of help.

  • Before the pandemic, in early 2020, nearly a quarter of mums surveyed in England saw up to four different health visitors, and over a quarter had a letter, call or text instead of a face-to-face meeting.
  • Three quarters of mums who've experienced perinatal mental health problems who responded to our survey in Wales in 2017 felt that there were not enough perinatal mental health services in their local area, and 90% of the Welsh health professionals we surveyed would like to be better trained to help with perinatal mental health.

If left untreated, perinatal mental health problems can have devastating impacts on parents and their families. But whether they get the help they need depends on where they live. We demanded that every parent should have access to specialist care and support.

  • There is still no mother and baby unit for mums who need inpatient care in Northern Ireland. Mums may have to travel to other nations for help, or even risk separation from their baby at a crucial time to be treated in general psychiatric wards rather than a specialist mother and baby unit.
  • In Wales there are worrying gaps in specialist services and the COVID-19 pandemic has brought heightened stress, social isolation and increased mental health problems for new and expectant parents.

During the perinatal period, it’s important that mums and dads get to build bonds with their new-borns. But it’s hard enough to take care of yourself when you’re struggling with mental health. It’s crucial for both the parent and the child that services like mother-infant attachment are available to help.

  • Infant mental services are virtually non-existent in most parts of the country, those that do exist are vulnerable and, in some cases, unsustainable.
  • Only 39 specialist parent-infant relationship teams have been identified across all four nations.

We needed to make sure the needs of new parents are met and for governments across the UK to recognise the need for funding for perinatal mental health services.

  • We demanded for Wales to commit to additional funding to ensure there are high quality specialist perinatal mental health services which meet national standards in every health board.
  • In Scotland we called for a ‘Fair Start fund’ to be invested in public services, to support the emotional wellbeing of babies and their families.
  • In England there was a need for there to be resource for local services that support perinatal mental health and help parents bond with their baby, particularly in communities where there is the most need.

What is perinatal mental health?

The perinatal period is that crucial time – during pregnancy and after birth - when parents are finding their feet and building bonds with their baby.

But this can also be a difficult time. Mums can experience perinatal mental health problems from antenatal and postnatal depression to anxiety and postpartum psychosis. Dads can also suffer mental health problems during this time, like depression and anxiety.

It can be difficult to look after yourself when you’re struggling – let alone a baby. That's why we've been campaigning to ensure parents get the support they need, wherever they live.

What Fight for a Fair Start has achieved

Since launching the campaign in 2019, there were a number of positive steps taken in each of the UK nations to improve the provision of perinatal and infant mental health support.: 

  • in Northern Ireland, we saw new specialist community services being developed
  • in Wales, the first interim mother and baby unit was established
  • in Scotland, the government announced £52 million for improving access to perinatal and infant mental health services
  • in England, the government published a ‘Best Start for Life’ vision which included £100 million for perinatal and infant mental health services.  

Get support if you or someone you know is struggling

We're here to support you, no matter your worry. Call us on 0808 800 5000 or email [email protected].

Some of our services are specially developed to help parents during pregnancy and after birth. Find out more about our working with families services, including how to get in touch with ones in your area.

This campaign has been developed as part of our partnership with Jo Malone London which is focused on supporting parents with their mental health to help develop secure and healthy relationships with their children.

*DISCLAIMER

The quotes featured on this page are from real parents and practioners, but photographs have been posed by models.